
Services

Contact us directly:

Daniel Sølvberg
PARTNER + STRATEGY

Andreas Bossen
PARTNER, CRO & HEAD OF SHOPIFY

Jonas Høj
PARTNER + HEAD OF CREATIVE STRATEGY & PAID SOCIAL

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Pilorum had previously collaborated with several agencies but lacked a partner who could deliver a proactive and holistic approach. They wanted a strategy that would not only ensure a massive increase in the number of leads, but also drastically reduce their lead prices to improve the economic sustainability of the business.

We approached the task with an intensive and data-driven approach from day one. Our team developed customized video requests and scripted all material down to the smallest detail. Then storyboards were drawn up, different hooks developed and copywriting tested.
We arranged shoots with our videographer and editor, who went out to Pilorum's clinic, where in one day we got all raw material in hand. The editing focused on presenting Pilorum as the authority they are in the market with their quality treatments.
In our daily work with Pilorum, we have had constant focus on budget allocation and intensification at all stages of the customer journey. We have adapted strategies to all awareness levels: Top Funnel addressing primary pain points, Mid Funnel nurturing interest, Bottom Funnel driving conversion.
Already after 14 days of collaboration, Pilorum could note a significant increase in the number of leads, while lead prices were considerably reduced. This early success laid the foundation for continued growth.
